LushLine+ Waterproof Eyeliner

LushLine+ Waterproof Eyeliner

"Wow! It’s the best eyeliner I have ever used! Incredible staying power, smooth application, and color that lasts."
L. Barton
Colour
Rendering loop-subscriptions

1 unit ships every 1 month

100% Money Back Guarantee
  • Product Info
  • Benefits
  • Ingredients

Finding the right eyeliner after 40 can be a struggle because the skin around the eye area has changed.

Meet LushLine+ Waterproof Eyeliner. The first eyeliner specifically designed for older eyes that glides on your delicate eyelids without dragging.

Its easy-to-use, quick-fixing, and long-lasting formula will turn your eyes into compliment magnets in seconds.

Smudge-proof and waterproof, the line of your dreams will last all day whilst still being kind to sensitive eyes and skin. The formula is dermatologist-tested and approved to be non-irritating.

It has a perfectly angled smudge tip for smooth, effortless blending and a built-in sharpener that ensures easy and perfectly precise application every single time.

Additionally, the formula includes active ingredients that will not only nourish your lash line but also help them appear fuller and healthier.

  • Hypoallergenic and Gentle For Sensitive Eyes
  • Waterproof and Smudge Proof Formula
  • Nourishing Ingredients for Lash Line
  • Smooth, Easy and Precise Application
  • Versatile and Buildable
  • Enriched with castor oil and antioxidants, this eyeliner beautifies and nourishes the lash line, helping your lashes appear fuller and more vibrant.
  • 100% Vegan & Cruelty-Free!

Full Ingredient List

View full details

LushLine+ Waterproof Eyeliner

Lush Line

4.7
Natural Black
  • Natural Black
  • Natural Grey
  • Dark Brown

£24.00

As Seen in

Customer Reviews

Trusted By 70,000+ Mature Women

Why Choose LushLine+?

5 Reasons Why Mature Women Love LushLine+

1. Specifically Designed for Older Eyes

Hypoallergenic and gentle for sensitive eyes, LushLine+ Waterproof Eyeliner smoothly glides on your delicate eyelids without dragging, ensuring a pleasant makeup experience without compromising on quality, health or style.

2. Waterproof and Smudge Proof Formula 

LushLine+ withstands rain, tears, sweat, runny eyes or any moisture, ensuring your line remains intact and vibrant throughout the day. Absolutely smudge-proof and budge-proof a sophisticated look without the need for frequent touch-ups.

3. Formula For The Most Sensitive Eyes

Using an eyeliner can turn into a love-hate relationship when you have extremely sensitive eyes. LushLine+ Eyeliner is hypoallergenic and tested to be safe for even the most sensitive eyes.No irritation is guaranteed!

4. Smooth, Easy and Precise Application

Perfectly angled smudge tip for smooth, effortless blending combined with a built-in sharpener guarantees precise application every single time. From fine, delicate lines to bold, dramatic looks, LushLine+ will glide smoothly across your lids.

5. Nourishing Ingredients for Lash Line

Enriched with castor oil and antioxidants, this eyeliner beautifies and nourishes the lash line, helping your lashes appear fuller and more vibrant. 100% vegan + cruelty-free!

The Best Eyeliner For Mature Eyes

When it comes to eyeliner, the needs of mature eyes are different. And LushLine+ Waterproof Eyeliner meets them all.

What makes it the best:

  • Specifically Designed For Mature Eyes
  • Suitable For Sensitive Eyes
  • Water-proof & Smudge-proof Formula
  • Nourishing Ingredients for Lash Line
  • Infused With Nourishing Ingredients

What Others Are Saying

Frequently Asked Questions

No matter what your question is about our products, the team at Rumi is always on hand to provide prompt and accurate answers. Email us at hello@rumicosmetiques.com anytime.

How long will it take for my order to arrive?

Your order will ship out within 1 day of the order being placed. Arrives in 4-9 business days.

Is it waterproof? 

Yes! LushLine+ withstands rain, tears, sweat, runny eyes or any moisture, ensuring your line remains intact and vibrant throughout the day.

Can you use LushLine+ on sensitive eyes?

Of course, like all of our products, LushLine+ is hypoallergenic and is suitable for even the most sensitive skin! It’s specially made to be particularly kind, gentle & nourishing.

Which color should I choose?

It all comes down to your personal preference, but we would suggest the following:
Choose Natural Black if you enjoy the classics. For a sharp and sleek look, black eyeliner is always an excellent choice and it will contrast any eye colour beautifully. Opt for Natural Black if you have darker hair or skin tone. Well, black is black, what else to say...
Choose Dark Brown if you prefer a softer, more natural look. Dark Brown will accentuate brown and gold flecks in hazel eyes, it suits green eyes wonderfully and will make your eyes appear a bit larger no matter their colour. Perfect for fair skin!
Choose Natural Gray if you have rather light skin or warm undertones don't suit your complexion. It will be a perfect match for ladies with blue, gray or even brown eyes! If you're a silver sister or are currently transitioning into having gray hair, opting for Natural Gray will bring everything together for a more elegant & sophisticated look.

How much does shipping cost? 

Shipping cost is free for all orders above £55. For all orders under £55 shipping cost is £4.94. 

What are the ingredients?

Natural Black LushLine+: Dimethicone, Polymethylsilsesquioxane, Synthetic Wax, Sucrose Tetrastearate Triacetate, Polyisobutene, Trimethylsiloxysilicate, Silica, Coco-caprylate/Caprate, Hydrogenated Castor Oil, Trimethylpentanediol/adipic Acid/glycerin Crosspolymer, Silica Silylate, Phenoxyethanol, Methicone, Glyceryl Caprylate, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Iron Oxides (CI 77499), Blue 1 Lake
Dark Brown LushLine+: Dimethicone, Polymethylsilsesquioxane, Synthetic Wax, Sucrose Tetrastearate Triacetate, Polyisobutene, Trimethylsiloxysilicate, Silica, Coco-caprylate/Caprate, Hydrogenated Castor Oil, Trimethylpentanediol/Adipic Acid/Glycerin Crosspolymer, Silica Silylate, Phenoxyethanol, Methicone, Glyceryl Caprylate, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Titanium Dioxide, Iron Oxides (CI 77499), Iron Oxides (CI 77491), Iron Oxides (CI 77492)
Natural Grey LushLine+: Dimethicone, Polymethylsilsesquioxane, Synthetic Wax, Sucrose Tetrastearate Triacetate, Polyisobutene, Trimethylsiloxysilicate, Silica, Coco-caprylate/caprate, Hydrogenated Castor Oil, Trimethylpentanediol/Adipic Acid/Glycerin Crosspolymer, Stearalkonium Hectorite, Silica Silylate, Triethoxycaprylylsilane, Phenoxyethanol, Aluminum Hydroxide, Methicone, Glyceryl Caprylate, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Titanium Dioxide, Iron Oxides (CI 77499)

How it's different from other eyeliners on the market?

LushLine+ goes above and beyond your regular eyeliner. It not only convincingly delivers as a simply great eyeliner, but also contains active ingredients that nourish your lash line, all whilst helping your lashes appear fuller and thicker. It's as if it had a dash of eyelash serum inside!

How to apply the product?

1. Prep your eyes. Putting a primer on your eyelids before applying eyeliner will make it last longer. If needed - use the built-in sharpener to create a keener tip. Let the fun part begin!
2. For a smoother surface, very gently pull your upper eyelid taut to the side.Keeping the tip of the eyeliner as close to your lash line as possible, draw a fine line going from the outer to the inner corner of your eye. Repeat this process multiple times to perfect the line as per your personal liking. In order to achieve a lighter, more lifted as well as elegant look, we recommend applying eyeliner only to your upper lid.
3. If you wish to apply LushLine+ to your lower lash line as well, keep the tip of the eyeliner pencil as close to it as possible. Draw a thin line from the outer corner of the eye toward the inner corner of your eye. The straight line should extend just two-thirds (or one for a softer look) of your lower lids to make your eyes look bigger—completely lining your lower lids can make your eyes appear smaller. Connect the lines of the eyeliner at the outer corner of your eye and see how your eyes have transformed!
4. To create a winged eyeliner or a cat-eye look, draw a line with an upward angle from the outer corner of your eye, using your lower lash line as a guide. Fill in the line more heavily to create a triangle shape, creating a cat eye. We recommend watching a youtube video for best guidance from a make-up artist!
5. Seal your eyeliner to make it even more durable. Use an eyeshadow brush to apply eyeshadow that’s the same color as your eyeliner on top of your line. Another option is to use transparent powder which you can also apply with your finger. Pat it on gently and remove any excess product if needed. 6. Don't worry if you can't get it right the first time! Clear any imperfections with a cotton bud that's soaked in make-up remover or use a dry one to make the line less harsh and give your eyes a more subtle look. Finish off with some mascara and voila!

“It Does What It Says Or Your Money Back”. GUARANTEED!

At Rumi Cosmetiques, we believe exceptional products should perform as promised. After all, our business can only exist if you love the RESULTS you get from our products and continue to buy from us.

So, if you’re not happy with your purchase, for any reason, (which we doubt), we’ll be happy to return 100% of your hard-earned money. Just let us know by email and we'll get back to you as soon as possible!

Customer Reviews

Based on 217 reviews
77%
(168)
11%
(23)
7%
(16)
1%
(3)
3%
(7)
A
Anne Mackay
2 New Eyeliners

I bought the grey and brown eyeliners and have used one them every day since they arrived. Excellent quality!

A
Audrey. Sings
Brown liner

Easy to apply stays put all day. Definitely will be repurchasing.

K
Kirsty Halsall
Glides on like a dream!

So easy to apply, even on wrinkly skin, and stays put all day long with no smudging.

C
Carolyn Taylor

Lovely and soft, very easy to use and useful to have the sharpener at the end.

C
Carla Campbell
Love this eyeliner liner

Great color!

C
Customer
The eyeliner!

I love this eyeliner. It goes on smooth and stays put.

C
Christine Meldrum
Good product

I waited to review this eyeliner until I had used for a while.
It is a great product the best eyeliner I have had for a while, it goes on smoothly and lasts well.

M
Margaret Davison
Lushline + Waterproof eyeliner

Excellent product. Glideson effortlessly

A
Anne Taylor
Ticks all the boxes!

The 1st tick goes to “no wood”, nothing worse than getting bits in your eyes!
2nd tick colour lasts till it’s taken off.
3rd most comfortable eye pencil if found.

D
DTanner
Best Eyeliner. Period.

This eyeliner goes on easily, smoothly and stays put! Great color that stays on, but also easy to remove when ready.